CITYTV APP-LAUDS CANADA’S GOT TALENT WITH LAUNCH OF NEW APP AND UNIQUE ONLINE CONTENT
- Multiplatform digital components feature premium behind-the-scenes content and interactive elements to deliver the full Canada’s Got Talent experience to fans across the country -
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(TORONTO – February 24, 2012) Citytv is putting the country’s largest talent search at the fingertips of its fans with the new Canada’s Got Talent app for the BlackBerry® PlayBook™ and iPad, now available. For the PlayBook™, the Canada’s Got Talent app is available free on BlackBerry® App World™. On iPad, the app can be downloaded via the App Store or at iTunes.ca. Leading up to the broadcast premiere, CanadasGotTalent.com features additional, exclusive, interactive content that further enhances the online offerings currently available on the site. Canada’s Got Talent airs Sundays at 8 p.m. and Mondays at 7 p.m. local time, beginning March 4.
“With the creation of this app and the expanded online content, we are offering an experience to be shared by all Canadians on any platform at any time,” said Andrea Gagliardi, Senior Director and General Manager, Rogers Digital Media, Broadcasting. “Whether up on stage or at home on the couch, performers and fans alike are connected through the features and content that allow them to engage in and fully embrace this competition.”
Beginning March 4, the Canada’s Got Talent app will feature unique show content, including photo galleries, a live chat during every episode, and an interactive “At-Home Judge” component, giving viewers a chance to pull up a seat at the judges’ desk. Users can track the success of each performance in real time as Canadians across the country chime in with their own buzzers. Then, beginning with the first live semifinal round on April 2, viewers can catch a live stream of the Excel Refresh Lounge, sponsored by Excel gum, where digital correspondent Graeme O’Neil will get the backstage scoop from each act. This co-viewing experience will be made available on both the app and CanadasGotTalent.com website.
The hub for all things Canada’s Got Talent, the interactive CanadasGotTalent.com site will feature additional premium content that fans won’t be able to find anywhere else. Following the premiere, the site will boast a comprehensive episode guide complete with recaps, commentary, live chats, photo galleries, clips and full episodes, to ensure that fans don’t miss a beat. Beginning March 27, the site will also feature a behind-the-scenes look at the competition through the eyes of the semifinalists as they blog about their experience.
Additional information about the viewer voting component of Canada’s Got Talent will be revealed in the coming weeks.
Canada’s Got Talent is the largest national talent search in Canadian television history and features a colourful array of hopeful stars, including comedians, contortionists, impressionists, jugglers, magicians, ventriloquists, dancers and singers all vying for a chance to perform on national television and win the coveted title. This original series is a tribute to the rich talents that define and characterize Canada’s diversity.
Citytv™ television stations in Toronto, Vancouver, Calgary, Edmonton and Winnipeg offer viewers intensely-local, urban-oriented, culturally-diverse television programming. A distinct alternative to other conventional television stations, Citytv engages its viewers with dynamic on-air personalities and delivers an entertaining mix of news, local-interactive formats such as: Breakfast Television and CityLine; as well as local Canadian and US acquired prime time entertainment programming. Citytv is a part of Rogers Broadcasting Limited, a division of Rogers Communications Inc. (TSX: RCI and NYSE: RCI) which is a diversified Canadian communications and media company. For more information on Citytv stations and programming, visit www.Citytv.com
About Insight Production Company Ltd
Insight Production Company Ltd, headed by John Brunton & Barbara Bowlby has become an industry leader in the creative development, financing and production of highly rated television programs and cutting edge multiplatform content for the global market in every genre. Since 1979, it has been recognized for its reputation for outstanding quality as the recipient of numerous International awards, including multiple Gemini’s. The company has created thousands of hours of groundbreaking television that continues to be broadcast over major networks worldwide. Recent hits include, Battle of the Blades, Top Chef Canada, Canadian Idol, The Juno Awards and Canada Sings. For more information visit www.insighttv.com
FremantleMedia is one of the leading creators and producers of entertainment brands in the world. FremantleMedia is part of the RTL Group, Europe's largest television and radio broadcast company, which is in turn 90 percent owned by Bertelsmann AG, one of the world's major media and entertainment companies. FremantleMedia’s worldwide production arm is responsible for many of the world’s highest rated prime time entertainment, drama, serial drama and factual entertainment programmes. FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment around the world. For more information, visit www.fremantlemedia.com
About Syco Entertainment
Syco Entertainment is a global joint venture between Simon Cowell and Sony Music Entertainment focused on the production and exploitation of music, television, film and digital content. Syco TV and Music includes the global television franchises 'The X Factor' and 'Got Talent' which currently air in over 60 countries. Syco Music roster includes superstar artists such as Leona Lewis, Susan Boyle and Il Divo. In 2009, 'Britain's Got Talent' launched the global music career of Susan Boyle, whose debut album is world's fastest selling album in history. Syco Entertainment is based in London and Los Angeles with a staff of 30+.
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For more information, please contact:
Sónia Brum, Communications Manager, Citytv, firstname.lastname@example.org, 647.338.7381
Stephanie Perron, Publicity Coordinator for Canada’s Got Talent, Citytv, email@example.com, 647.278.6799
Cary Mignault, Unit Publicity Manager for Canada’s Got Talent, Insight Productions, firstname.lastname@example.org, 416.435.9295